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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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05214_Field_OMJE T41.txt
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1996-04-10
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718b
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14 lines
such terrible changes. Well, there the critics would
do well to read McLuhan again seeing that he was
engaged in satire much of the time. But I also think
that his point endures, and his point has an
enduring relevance: try to pay attention to what’s
going on. Take for example—as many of us try to
come to terms with—the Nintendo generation. Now
I myself like Nintendo as much as anyone else, but I
am of the television generation. Consider the
Nintendo generation. As one begins to look at any
of these phenomena, where new cultural
sensibilities and literacies emerge, one sees new
kinds of skills emerging. Suddenly you have kids
with hand/eye dexterity that’s very different. If